Drayton Manor Enhances Visitor Experience with ProofVision Weatherproof Outdoor Screen
Overview
Drayton Manor Resort, one of the UK’s most popular theme parks, has significantly improved the visitor experience by installing a network of ProofVision Weatherproof Outdoor screens across the park. These screens provide guests with real-time queue times, helping them plan their day more efficiently and make the most of their visit.
The Challenge
Before the screens were introduced, guests had limited visibility of queue lengths, often resulting in overcrowding and frustration. Drayton Manor needed a robust, weatherproof solution that could deliver clear, real-time ride information across the park.
The Solution: Smart Queue Time Displays
ProofVision supplied a range of high-brightness weatherproof outdoor screens, designed for year-round performance in all weather conditions. These strategically placed screens showcase:
Live ride queue times
Standard vs. Fast Track wait times
Park announcements, offers, and upcoming events
This improves visitor flow and increases engagement with the park’s services and promotions.
Results
Since the installation, Drayton Manor has seen clear benefits:
Improved guest satisfaction
More efficient visitor movement
Greater awareness of Fast Track options and events
The screens have quickly become an integral part of the park’s guest communication strategy, aligning with its broader digital transformation goals.
“This exciting development means guests will be able to make the most of their day by making informed decisions about which rides they visit and when.”
— Drayton Manor spokesperson (via Theme Park Guide)
Interested in a Digital Weatherproof Outdoor Screen for Your Venue?
Whether you’re managing a theme park, resort, or public attraction, ProofVision’s outdoor display solutions are built for impact.
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